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16 Best Free Landing Page WordPress Themes 2023

Create a fantastic product, App, or business promotion with our best-of collection of free landing page WordPress themes. All tools are easy to use for a professional and business-driven outcome.

The free landing page themes for WordPress that you’re about to explore have been checked for their quality, list of features and overall design feel to reflect modern industry standards, particularly things like responsive design and a variety of homepage sections. While we can call no single theme the best, we recommend webmasters understand their product before deciding on a final theme. WordPress excels in this niche because it provides so much variety in content alignment and the integration of third-party tools that further help create a unique and professional design experience.

Best Free Landing Page WordPress Themes

1. Shapely

The business world is famous for maximizing efficiency and prioritizing quality to increase profits. Themes like Shapely have pledged to reflect those qualities while promising to enhance your business page. We chose a standard, one-page format due to its practicality and ease with which users can navigate it. Shapely is ideal for any landing page, business, store, eCommerce, or freelancer website. Despite this niche appeal, it can accommodate almost any other field of activity.

Many of the most prolific and sought-after WordPress landing page plugins will be compatible with your page: Yoast SEO, Google Analytics by Yoast, Contact Form 7, Gravity Forms, and Jetpack. Expanding your current business model by introducing the WooCommerce plugin is also possible. This innovative tool allows anyone to craft a fully-functional online store in moments. Selling your high-quality merchandise has never been easier.

More info / Download Demo

2. Illdy

For the last theme of our best free landing page themes roundup, we will leave you with the Illdy theme — a free WordPress theme for application developers, software enthusiasts, and anyone who runs a product-based business. From top to bottom, The App is built to withstand the critique and demands of your visitors. From custom 404 pages, to custom page types. The App can tackle SEO issues without needing any additional plugins.

More info / Download Demo

3. Astra

Astra is the most customizable WordPress theme out there. It supports all popular page builder WordPress plugins like Gutenberg, Elementor, and Beaver Builder.

Astra is also featured among the best free one page WordPress themes selected by experts.

More info / Download

4. Portum Material

Landing page (lander) is one of the best ways to make it happen to push products and services. You can drive all the traffic to the lander where magic happens. With Portum Material, a free landing page WordPress theme, you can create one in a snap. No need to investigate much and hire a coder, with Portum Material you can do it yourself. And that is all the fun behind establishing a page, to be in total control of it.

Portum Material has a big, full-screen slider, call-to-action-buttons, animations, subscription form, and Google Maps. You can also introduce a video and create a portfolio. One thing is for sure, the end product will keep the style professional and sophisticated no matter how hard you tweak it.

More info / Download Demo

5. Pixova Lite

Pixova Lite is a WordPress theme with a minimalistic and modern look. If you are a freelancer, artist or e-commerce shop owner, you should try it. It is effortless to use and free to download! Pixova Lite has several theme options to customize areas with your personal touch. Everyone executes commercial transactions with the amazing WooCommerce.

You will get it with unlimited colors and pre-built choices for headers and footers. It also equips you with Google Fonts and tons of icon sets! Pixova Lite features a sidebar and smooth one-page scrolling for the main design. Blogs and contact pages for readers or audiences to give feedback are available. It also supports blogs and testimonies from happy clients. Translation files and WPML compatibility are included. Pixova Lite has a strong code made with validation that erases compatibility issues. It offers smooth Parallax sections to divide your one-page style with some edge. Get all these benefits for free with a single one-click install! Or go with its paid pro version too! Download Pixova Lite!

More info / Download Demo

6. Unite

Home Unite Demo-min

Unite is a WordPress theme that we offer in our free themes library.

The page design is fully customizable. If you’re using a page builder such as WPBakery Page Builder and Elementor — you’ll have no trouble creating a pleasant landing page website for your next big idea. Unite includes custom shortcodes, Bootstrap design patterns, a mobile responsive design, and many ways to customize the theme for your liking.

More info / Download Demo

7. Portum Clean

Clean is a beautiful and eye-catchy free landing page WordPress theme with a contemporary look. While the tool keeps things minimal, it still delivers a unique experience that keeps visitors and potential customers engaged throughout their entire stay. Whether you use it for business presentations or marketing campaigns, Portum Clean works with all very well. Even as a freelancer or a job seeker, you can utilize the excellent characteristics of Portum Clean.

Some of the goodies that Portum Clean brings to the table include portfolio, animated statistics and skillbars, sticky navbar, testimonials and back-to-top button. At the bottom, Portum Clean also sports a working contact form with a back-to-top button. Make it yours, enrich Portum Clean with your creative touch and enjoy a victorious page launch.

More info / Download Demo

8. Safha

safha free landing page wordpress theme

If you hang out online for a good minute, you probably noticed that one page websites are quite popular. They offer the end user to learn all about the business, the project, the team, whatever, quickly, in a mere few scroll. Thanks to Safha, a free WordPress theme helps you bring this exact website style to fruition. You can employ it for whatever your heart desires, as you can fine-tune the default settings at free will. Of course, when you find more necessary features, you can always upgrade to Safha’s pro package. But do enjoy using the free version for as long as you want.

More info / Download Demo

9. Author Landing Page

author landing page free wordpress theme

Author Landing Page is a free WordPress theme for everyone interested in promoting their work online. Writers, publishers, and authors who want to push a book or an e-book are more than welcome to use Author Landing Page.

It is uncomplicated to use website canvas with all the necessary to persuade more readers. Author Landing Page has everything from nice attention to detail to call-to-action buttons, special sections, and testimonials/reviews. There is also a newsletter subscription form for capturing their emails which you can use for future campaigns.

More info / Download

10. Landing Pageasy

landing pageasy free wordpress theme

Landing Pageasy is an easy free landing page WordPress theme with a multipurpose structure. In other words, the page skin is versatile and adaptive to work with multiple projects and industries. Keep in mind that landing pages or one-page websites are becoming more and more popular.

Since everyone is so ADD nowadays, as a webmaster, you must ensure they get all the information quickly, with little effort necessary. All they need is to scroll and they get a chance to learn all about you. And a landing page is one of the best solutions for presenting products, services or even your entire agency. Landing Pageasy ensures a great experience and a fantastic atmosphere that will help your visitors immerse in your content frictionlessly.

More info / Download Demo

11. App Landing Page

app landing page free wordpress theme

As the name suggests, App Landing Page is one fine solution to showcase all your application’s perks. App Landing Page takes care of the online presence with its spectacular, modern, and flexible web design. This free landing page WordPress theme keeps everything of the highest degree, so they immediately get the most out of it. While 3rd-party platforms play a big part in the popularity of your App, make sure you have your website sorted out in full, too.

App Landing Page is undoubtedly not shy with features and functions. It is speed and SEO optimized to experience higher rankings and more organic juice. Video section, widgets, social media, call-to-action-buttons, and App Landing Page sports it all for your convenience. Moreover, App Landing Page also includes comprehensive documentation and access to the team of experts so you will never feel lonely.

More info / Download

12. One Pageily

one pageily free wordpress theme

One Pageily is a multi-functional free landing page WordPress theme for everything business-related. It has never been easier presenting your company, products, and services on the webs. You pick the appropriate theme, edit it, and are ready. You will also avoid coding while building your interest sparking landing page or one-page website. There are no advanced tasks and no worries about the technical stuff; One Pageily takes all the necessary.

Moreover, One Pageily offers you to add your logo, favicon, change colors and attach a custom background image. For your information, if you want to unlock even more features, you can upgrade to the pro version anytime. However, get the gist and start your project with One Pageily free.

More info / Download Demo

13. Book Landing Page

Book Landing Page-min

Landing pages come in many different sizes and shapes, and quite often, you will see that specific WordPress themes are built for a single purpose only, as is the case with this magnificent Book Landing Page — designed to be used by book authors and agencies that wish to highlight their books in their special page design. Remember, with some modifications, you can use this theme on your existing WordPress site.

Rara Themes build high-quality products repeatedly, and this theme can be trusted to take care of your book publishing needs, at least for the web. One feature in particular we thought was clever was the book preview element in preview chapters. Give your potential book customers a chance to read the first few pages of your book to give them a taste of your writing style.

More info / Download

14. Construction Landing Page

Construction Landing Page-min

Here is another stellar design work from Rara Themes. This landing page theme is built for construction businesses, including agencies and contractors. The design has a clean feeling, eye-catching content elements, and a brilliant parallax integration to keep customers engaged and happy.

Immediately upon arriving on the homepage of Construction Landing Page theme, you’ll notice a huge “Get a Quote” form attached to the right side of the page’s header, right below the beautiful menu.

More info / Download

15. Lawyer Landing Page

Lawyer Landing Page-min

We have to give Rara Themes huge props, these last 3 themes (including this one) have all been from them, and as you can tell, they’re very niche-specific but don’t fail to impress you with custom features and tools that would suit those given niche situations. Lawyer Landing Page isn’t an exception and includes a similar quoting form we saw above in the Construction theme. What better way to reuse design patterns, especially when they’re relevant.

As someone who works in the law, perhaps you’re an agency, you will be looking to cover some common ground for your visitors.

More info / Download

16. BB Mobile Application

Mobile apps aren’t going to go anywhere, not anytime soon. The demand for mobile apps will continue to grow, and so will the demand for high-quality WordPress theme designs that can act as landing pages for mobile apps. We are putting the BB Mobile App theme in this roundup. It’s a responsive WP theme, powered by a clean design and powerful features, the exact recipe you need for explaining what your mobile App is for, and how it can benefit the person using it. The design of BB Mobile feels unforced, and effortless to navigate, and it clearly shows that quite a bit of thinking has gone into creating the finalized version of such a beautiful theme.

More info / Download Demo

FAQ: Free Landing Page WordPress Themes

1. What are free landing page WordPress themes?

Free landing page WordPress themes are pre-designed templates that you can use to create a professional-looking landing page on your website without any cost. These themes are built to engage visitors and encourage them to take specific actions, like signing up for a newsletter or purchasing a product.

2. How can I install a free landing page WordPress theme?

A: Installing a free landing page WordPress theme is quite simple. Go to the WordPress dashboard, navigate to ‘Appearance’ > ‘Themes’, click ‘Add New’, and search for your preferred theme. Click ‘Install’, and then ‘Activate’, and the theme will be applied to your site.

3. How are free WordPress themes licensed?

Free WordPress themes are usually licensed under the GNU General Public License (GPL). This license permits anyone to copy, modify, and redistribute the theme, even for commercial purposes. However, it’s essential to recognize that while the code is free to modify and share, images and other assets included in the theme may be subject to different licensing terms. It’s always advisable to review the specific licensing details provided by the theme developer or within the theme’s documentation to understand fully what is and isn’t permitted.

4. Can I customize free landing page themes?

Most free landing page WordPress themes offer a range of customization options. You can usually change colors, fonts, layouts, and add your own images and content. However, some advanced customization might be limited compared to premium themes. For more extensive cusotomization option you can use website builders like Elementor or Gutenberg,

5. Are free landing page themes SEO-friendly?

Many free landing page themes are designed with SEO in mind. Howerver, we recommend using Yoast SEO or other WordPress SEO plugins for more in-dept optimizations.

6. How do I choose the right hosting service for my landing page?

Consider factors like uptime, price, speed, customer support, and compatibility with WordPress. Here you can find more on what things to consider when choosing a WordPress hosting.

7. What are some popular plugins that complement landing page themes?

Plugins like Elementor, WPBakery Page Builder, Contact Form 7, and MonsterInsights are commonly used with landing page themes to add functionality like page building, contact forms, and SEO optimization. Here are some of the most popular plugins for landing pages.

8. Is there a difference between free and premium landing page themes?

Yes, premium themes typically offer more features, customization options, and professional support. Free themes are a great starting point but may lack some of the advanced functionalities found in premium options. We already covered everything in depth about differences between free and premum WordPress themes.

9. Can free landing page themes affect my website’s performance?

Free themes should not negatively impact your site’s performance if they are well-coded and kept up to date. Therefore, make sure to download themes from reputable sources suchs as or Colorlib. Regarfless of the theme, it still recommended to use a WordPress caching plugin to further optimize the performance of your website.

10. What if I need support with my free landing page theme?

Support for free themes can vary. Some developers offer limited support through WordPress forums, while others might provide extensive documentation. For dedicated support, you might need to consider a premium version of the theme.

11. How do I ensure my landing page is mobile-responsive?

Most modern free landing page WordPress themes are designed to be responsive. You can check the mobile-friendliness of a theme by resizing your browser window or viewing the theme’s demo on different devices. All WordPres themes listed above are mobile friendly and fully responsive.

Choose your favorite free landing page WordPress theme

Consider building a landing page to take your campaign to the next level. With all the fantastic solutions from the collection above, getting the ball rolling will be a little breeze. You even do not need any coding and design experience. Pick the best tool that resonates with you and your project and makes an immediate difference.

We encourage you to visit our other roundup, which is about premium landing page themes for WordPress — that list has further 20 choices of themes. However, the difference is that those themes come from premium developers, so the quality and ability to customize will go up significantly. That is not to say, though, that the themes below are not of good quality, we always ensure that our roundups feature only the best designs.

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Frontend web developer and web designer specializing in WordPress theme development. After graduating with BA he self-taught front-end web development. Currently has over 10 years of experience in mainly CSS, HTML (TailwindCSS, Bootstrap), JavaScript(React, Vue, Angular), and PHP. Obsessed with application performance, user experience, and simplicity.

This Post Has 3 Comments

  1. amazing templates… thank you admin

  2. I typed “free wordpress landing page with demo install” and your site appeared at second position of Google. I was searching for a free theme which looks same as in demo picture without pro version. We’ll be really grateful if you could add some really 100% free theme as shown in image without pro version. I selected Variant Landing Page from your link. anyway thank you for sharing.

    1. All Colorlib themes are completely free without any premium version or any upsales. The rest are freemium because no other developer gives their themes away like we are.

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